Entrepreneurship: Ideas in Action
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| Management number | 231698235 | Release Date | 2026/06/18 | List Price | US$28.68 | Model Number | 231698235 | ||
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High School students today realize that becoming a business owner is a career option. ENTREPRENEURSHIP: IDEAS IN ACTION 6E provides students with the knowledge needed to realistically evaluate their potential as a business owner. This text encourages students to examine all the major steps involved in starting a new business: Ownership, Strategy, Finance, and Marketing. As students complete the chapters, they will develop a business plan and learn what it takes to get an entrepreneurial venture off to a good start. Market research, budgeting, selecting a business location, and financing the business are covered using real-life examples that students can relate to. Information on online research and online business planning is also included. Read more
| ISBN10 | 1305653068 |
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| ISBN13 | 978-1305653061 |
| Edition | 6th |
| Language | English |
| Publisher | Cengage Learning |
| Dimensions | 8.5 x 1 x 10.75 inches |
| Item Weight | 2.7 pounds |
| Print length | 434 pages |
| Publication date | January 1, 2016 |
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